OTE Sports
OTE Sports
OTE Sports: 1,527% Growth in AI Brand Mentions from Zero
Objective
OTE Sports had strong products, a credible brand, and an engaged customer base, but no footprint in AI-powered search. When athletes and active consumers turned to ChatGPT, Gemini, or Google AI Mode for sports nutrition advice, OTE wasn’t part of the conversation. The mission was to change that, fast.
What We Did
We ran OTE Sports’ full category through our proprietary LLM Insight Tool, querying the LLMs directly to understand what athletes were asking, which brands were appearing, and exactly why. That data became a focused strategy: close the authority gap, build the right content, earn the placements that move the needle in AI search. Targeted, fast, and built to compound.

The numbers speak for themselves. OTE Sports went from invisible in AI search to one of the most visible sports nutrition brands in their category, with growth across every metric that matters.
Like our other AI visibility campaigns, OTE Sports saw a consistent compounding trajectory from the moment House Digital started, with both LLM brand mentions and traffic potential rising steeply and continuously from a near-zero baseline.
Key Results
+1,527%
Increase in LLM Brand Mentions+4,207%
Increase in AI Traffic Potential+112%
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